Telemarketing Services in New Delhi | B2B Outbound & Inbound Calling

What Is Telemarketing & Why It Still Works

Telemarketing is the direct, voice-led Sales and Retention channel where a trained Telecaller reaches a Prospect or Customer to open a conversation, qualify interest and move it toward a Sale. As a Telemarketing Company in Delhi NCR, we have found that no Digital channel fully replaces a well-trained human voice: a Prospect who ignores an Email or scrolls past an Ad will still stop to answer a Telecaller who understands their business and gets straight to the point.

That is why Businesses across B2B and B2C still come to us for Telemarketing Services in New Delhi — a good Cold Calling Agency in Delhi does not just dial numbers, it opens doors that Digital Marketing alone leaves closed.

Our Telemarketing Services — Outbound, Inbound & Cold Calling

Our Call Centre is Delhi based, and our staff is trained and motivated to deliver on effective Sales or Retention Campaigns. As a Telecalling Services Company in Delhi, we run three connected disciplines for our Clients:

• Outbound calling services in Delhi — proactive Sales prospecting, Lead Generation and Client Retention calls made on a Client's behalf
• Inbound calling services in Delhi — capturing and converting responses to a Client's Advertising, SMS or Email Campaigns
• Cold calling — first-contact outreach into fresh Target Markets, profiled by Domain, Organization size and Turnover before a single call is dialled

You as a Client can be assured that when we make calls on your behalf while promoting your business, we will have a sound understanding of your Industry and will be able to relate to your Clients or Prospects, regardless of their position or title. Telemarketing is not limited to Lead Generation either — it also works as Brand and Product Portfolio Advertising, run either as a personalized Campaign or to a generalized script, depending on Client preference.

• We spend considerable time understanding a Client's business and its products and services.
• Develop methods to reach the decision maker directly.
• Delegate skilled and experienced Account Managers to lead the Campaign.
• Employ focused and trained Telemarketers to handle rebuttals and objection-handling techniques to optimize outputs.
• Segregate Prospects into hot, warm and cold leads, analyzed and reported daily or weekly.
• Well-directed hand-holding for Business upgrades in an ongoing Client-Prospect relationship.

Specialist Skills — Getting Past the Gatekeeper

Telemarketing requires specialist skills to get past the Gatekeeper and connect with the Buyer Manager, and further One-on-One engagement as qualified Lead output. Our Telemarketers are trained for the specific needs that they are required to possess, both by the Client and Internal Trainings, until they specialize in the specific Domain, thereby generating Sales Leads and becoming experts at opening conversations and identifying opportunities. Telemarketers cannot perform all by themselves, and are objectively driven to perform by their Supervisors, who work as Client Ambassadors with an ownership and purpose to meeting the Sales targets, being highly experienced management team themselves.

We recruit Resources as Telemarketers who have a flair for Sales and Marketing, and who are adaptable to the diversity in the Domains that we handle; Resources are selected only when they meet the requisite and flexible standards, as we provide them with on-going training and support to develop their abilities. Our mature and professional staff work brilliantly together — many have been with us for several years, creating a stable, high-performing team that delivers consistent results for our Clients:

• Telemarketing is by far more beneficial than hiring Sales Resources outright
• Seamless reach-out to Prospects and existing Customers globally
• Verbal Communication far superior and result oriented as a methodology
• Provides immediate feedback on response and the buying pulse of the Prospect

Industries We Serve

Our Telemarketing Services in New Delhi have run across a wide spread of Industries, each with its own Calling scripts, Compliance needs and Decision-maker profile:

• Non-profit Organizations, including Donor Retention and Reacquisition Telemarketing for UNICEF
• Automotive
• Telecom
• Healthcare
• Consumer Durables and ITES
• Real Estate

Why Choose IGI Marketcare for Telemarketing

As a B2B Telemarketing Company in Delhi NCR, our modus-operandi for onboarding a new Business associate follows a definitive Path and Measures, illustrated below:

• We go all out to comprehensively understand the Client's product or service and their market positioning.
• Mutual agreement on the specific product or service to be promoted through the Telemarketing campaign.
• Identify and profile the Target Market, by Domain, Organization size and its Turnover.
• Mutual acceptance of specific Sales call objectives, be it Client Data Mapping, Lead Generation or Appointment Setting.
• Establish Client Data Sources, either Internal for Retention or Up-gradation, or External for Acquisition.
• Agreement on Geographic region or Telemarketing territory, both National and International Markets.
• Client to create a draft Sales pitch to outline the Calling objectives, which will be re-modelled by Marketcare for final Client approval.
• Marketcare appoints a Project Manager to work on the Client's behest and Business principles, after which Client Training is initiated.
• Client provides Marketing Material where required.
• Sales Reporting, either as a daily disposition sheet or a weekly performance review.
• Call recordings, if contractually agreed, forwarded via FTP.